After completing her university education, Asiye Korkmaz has drawn attention in the competitive and prejudiced business world with her own company. Korkmaz, who represents the Wintech Plastic Machinery brand in Turkey, says that by importing plastic packaging machines and raw materials from China, they have established a strong position in the Turkish market. "Women create, Turkey grows," she states.

Asiye Korkmaz stands out in the plastic and packaging industry with her energy, vision, and entrepreneurial spirit as she successfully manages the Turkey representation of Wintech Plastic Machinery. Despite facing prejudices in the male-dominated industrial world after entering the workforce after her university education, Korkmaz founded her own company and secured a strong place in the Turkish market with the plastic packaging machines and raw materials she imports from China. Korkmaz, who differentiates herself through sales, technical support, and after-sales services, emphasizes the importance of women entrepreneurship by saying, "Women create, Turkey grows."

Korkmaz states that they specialize in stretch films, bubble wrap, automatic winding-slicing, and granule production lines, mentioning that the machines in their showroom in Bursa are operated 24 hours a day, allowing potential customers to experience them firsthand.

"Our main area of activity is the procurement of machinery and equipment used in the production of packaging products such as stretch film and bubble wrap. In addition, we offer integrated solutions with automatic winding, slicing, and granule lines," Korkmaz explains, noting that they continuously add value to the industry by expanding their product range.

"PERCEPTION OF CHINESE GOODS IS CHANGING"

Korkmaz emphasizes that the prevailing perception in Turkey that "Chinese goods are of poor quality" no longer reflects reality. She points out that this perception arises from both technological developments and the mismanagement of supply chains. Korkmaz stated, "China has long been a country with not only high volume but also high-quality production capabilities. Quality largely depends on the buyer's financial strength, technical knowledge level, and inspection skills. We aim to change this perception through reliable supply chain management and effective after-sales service."

Korkmaz noted that within the scope of the work she carries out, they offer competitive solutions at FOB Shenzhen prices to customers, and that all warranty and technical support processes in Turkey are directly coordinated by her.

Highlighting the increasing interest of Chinese producers in the Turkish market after the pandemic, Korkmaz remarked, "The global supply chain transformation has made Turkey a strategic region for China. Now, manufacturing companies are inclined to invest directly in Turkey and establish representation offices."

"KNOWN AS THE 'QUEEN OF STRETCH FILM'"

Korkmaz, who is recognized for her active social media presence and visibility in the industry, is humorously referred to as the "Queen of Stretch Film" by her peers.

Accepting this title with a smile, Korkmaz said, "I view it as a symbol of sectoral affiliation and visibility. It is significant for me in terms of my brand that people remember me when they see content related to stretch film."

Stating that she does not want to be limited to this definition, Korkmaz expressed, "We have a much broader range in the plastic and machinery industry. My goal is to be recognized as a competent figure at both technical and managerial levels in this field. I want to show how valuable plastic can be when used correctly. I actively participate in many processes from recycling to injection. One of my ultimate goals is to hold the title of 'Queen of Plastic.'"

"BEING A WOMAN IN INDUSTRY IS CHALLENGING BUT PROUD"

Korkmaz, who maintains her commitment to her business despite the economic fluctuations expected in 2025, also addresses the importance of women entrepreneurship in the industrial sector with the following words:

"The industrial sector presents many challenges, especially for women. However, I am someone who starts every morning with hope, passionately committed to my work. I believe that the sometimes stagnant trade will regain momentum with the right moves."

Korkmaz points out that she draws her motivation from her family and emphasizes her goal of inspiring her 12-year-old son:

"My son is my greatest source of inspiration on this path. Being a role model for him and demonstrating that creating value is not only an individual but also a societal responsibility is very precious to me. I sincerely desire to walk this path with him in the future."

A SOURCE OF INSPIRATION FOR FEMALE ENTREPRENEURS

Asiye Korkmaz's entrepreneurial story concretely demonstrates that women can succeed in all areas of industry and commerce in Turkey. Entering the workforce at a young age and now managing a company that operates internationally, Korkmaz emphasizes the importance of women taking an active role in production processes.

Korkmaz notes that women's aesthetic perspective, multidimensional thinking abilities, and skills in crisis management create added value in the world of industry and commerce, stating, "We must all work together to make this potential more visible."

Translated by Artificial Intelligence